How to increase E-Newsletter Subscribers

You’ve bought into the idea of sending out a monthly E-Newsletter but now you’ve got no one to send it to.  How do you start creating a list of quality E-Newsletter subscribers that have opted-in and are waiting to receive  your message.  Notice I used the word “quality” and didn’t mention anything about “quantity”.  

Marketing VS Sales

In business, the primary purpose is to increase revenue, and both marketing and sales are integral parts of that purpose. They are so integral, and so closely intertwined, that many do not recognize the difference between the two. In fact, in small businesses, the same person or people may perform both sales and marketing tasks; however,

The Art of War: Lesson 1- Tactics

Over the years, much has been gleaned from the ancient Chinese text The Art of War by Sun Tzu. I was looking to use it to unify the different accounts of war in the 3 novels, but instead found a wealth of information on how his philosophies could be applied to business and marketing. I

Christmas Day with the Cherry’s

Christmas in our family has never been typical, but it has always been traditional. Christmas morning is always spent at the Cherry house where Nana makes her famous (for our family) cinnamon rolls, and there is a mountain of perfectly wrapped gifts under the tree. The most comfy tradition of all though is that we

The Importance of Website Navigation

The design of a website’s navigation has a bigger impact on success or failure than almost any other factor. It affects traffic and search engine rankings. It affects conversions and user-friendliness. One of the most important elements to remember when designing your website’s navigation is to make it intuitive. Most websites use a horizontal menu

WANT MORE ROI OUT OF YOUR SOCIAL MEDIA EFFORTS

LEARN THE 5 MISTAKES YOU ARE MAKING WITH YOUR SOCIAL MEDIA AND HOW TO FIX THEM TODAY SO YOU CAN START RECEIVING AN ROI ON YOUR MARKETING EFFORTS.